Introductions: Our President

Dapper Classics PresidentIt can take a lot of people to help a company reach its full potential. However, a company’s success is largely determined by its leader. After all, the leader is the tone setter. Today we’re excited to introduce the man who sets the tone for Dapper Classics – Fred Rich, Our President.

When you’re the president of a young company, you wear many hats. Fred’s responsibilities are as varied (from modeling to managing) as they are numerous, and his position demands expertise in small-picture and big-picture matters. His major tasks include brand promotion and managing cash and product flow.

Fred plans our participation in bi-annual men show’s in New York, Chicago, Charlotte, and Dallas. These shows are our most important promotional events, as they present opportunities to forge relationships with retailers and other companies. Fred also handles purchasing of raw materials and stays in contact with the knitting facility concerning production details. Moreover, he makes design decisions for Dapper Classics products and manages our inventory. One of his most recent cash/product flow decisions involved purchasing a third knitting machine to help meet our production demands. Fred is committed to providing Dapper Classics customers with a positive shopping experience. Despite his busy schedule, he still finds time to take customer service calls and write personalized “thank you” notes that are shipped with orders.

In his spare time, Fred enjoys reading, running, and spending time with family.

2 thoughts on “Introductions: Our President

  1. Dapper Classics produces great products! I love the socks and wear them most every day. Made with pride in America!

  2. Pingback: Dapper Classics Italian Leather Satchels | The Sock Drawer

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